Our privately-owned, family run, proudly South African company is built on the cornerstones of innovation, integrity and health.
We are responsible for every step of the process, from the farm to the shipment of finished goods. We add value to South Africa’s people and economy throughout our value chain.
We work directly with our farmers and pay a premium price for our single estate tea to ensure that there is sufficient compensation for all who participate in growing and harvesting our rooibos.
We are helping to build a future for South Africa and are committed to ensuring that the full value chain of red espresso is enjoyed in South Africa, working closely with the Department of Trade and Industry in this regard. Learn more about our Outreach Farming Project here
Over the years we’ve been featured by curious print, web and radio outlets from all over the globe. And we’ve been singled out by business partners and industry contacts too. Here’s a selection of our greatest hits…
“Rooibos has never been cool…but now it’s flippin’ cool.”
Soekie Snyman, past board member of the South African Rooibos Council
“I have admiration for your product and for the heart with which you do things and the ultimate value you place on people and enriching their lives. You’ve ploughed up new ground and opened a gap for a product people hadn’t imagined. That product is now a household name that brings everyday happiness to everyone from farmers and factory workers to baristas and customers.”
Pete Howie, Seattle Coffee Company
“Athletes, nutritionists, yogis, pregnant women, and children are a few of the caffeine-adverse folks who can now participate in café culture, thanks to caffeine-free Red Espresso.”
Fresh Cup magazine
“Home-grown, globally-known, healthy innovation.”
“Rooibos tea could be the new world coffee.”
The Star Newspaper
“There’s a quiet revolution happening in coffee – Red Espresso. It’s got ten times the antioxidants of rooibos and is caffeine-kick free. Enjoy red cappuccino – it’s on its way to world domination.”
Marie Claire Magazine
Read more about what they've been saying here